James Soto

Biography: James Soto is an industrial marketer, Founder, and CEO of one of North America’s top industrial marketing agencies, and the host of Industrial Strength Marketing on YouTube, where he shares marketing tips and advice to help manufacturers make their way of doing business obsolete before generational, technology, market forces or the competition does. As CEO of INDUSTRIAL, James brings 20+ years of significant hands-on experience and perspective from working with iconic industrial brands as well as speaking at major manufacturing and B2B marketing events about the challenges industrials face in this new era of disruptive business models, digital marketing, cybersecurity and industry 4.0. INDUSTRIAL’s client roster includes The U.S. Dept of Commerce, the National Association of Manufacturers (MFG Day), VF Workwear, ExxonMobil, and Motion Industries.