Jim Heid

Biographie : Jim Heid, FASLA UrbanGreen® Advisors CRAFT Development Healdsburg, CA Jim is a real estate developer and strategic real estate advisor focused on the tools and techniques that lead to a more sustainable built environment. His consultancy - UrbanGreen® - advises government agencies, real estate companies and legacy landowners across the globe. In 2017, Jim founded CRAFT, a real estate company focused on incremental development and intentional place-building. He currently has three projects under development in his hometown– an 8 unit Cottage Court with 4 accessory dwelling units, a 5,000 SF lifestyle driven coworking business, and a 7,000 SF mixed use complex. An active member of the Urban Land Institute (ULI), Jim has participated in over 12 Advisory Service Panels, most recently Chairing a deep dive into Napa’s Oxbow District. He writes and speaks regularly on sustainable design, resilience, and the value of small scale, incremental development. His forthcoming book – Building Small: A Handbook for Real Estate Entrepreneurs, Civic Leaders and Great Communities – will provide a detailed look at the why and how of fine grained development based on national research and Forums over 14 cities. The book will articulate why small scale development provides a more economically resilient and socially impactful approach to building and regenerating communities, than more common institutional methods. Trained as a landscape architect at the University of Idaho, Jim went on to receive a Masters in Real Estate Development from MIT as way to more effectively integrate economics, development and design thinking.