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Emerging Trends in Real Estate® Europe 2026
Facing Reality
レポートの概要:: The overriding sentiment for European real estate in 2026 is shifting from last year's cautious optimism to something more pragmatic, with the likelihood of renewed investment activity once again tempered by economic uncertainty and geopolitical tensions - from Ukraine and the Middle East to shifting US trade policy. Industry professionals are coming to terms with a prolonged transitional period for real estate following the reversal or moderation of historic tailwinds, including low interest rates and globalisation. All of this is happening while real estate leaders are being forced to redefine the value proposition of the asset class in the face of increasing competition from infrastructure. At the same time, the industry is adapting to long-term structural shifts. ESG remains a priority, though strategies are being refined in response to economic uncertainty. Digitalisation is accelerating, with artificial intelligence increasingly used across real estate activities. And while core markets like London, Paris, Madrid and Berlin continue to attract attention, investors are becoming more selective, focusing on cities and sectors with strong fundamentals and long-term potential.


レポートの概要: The overriding sentiment for European real estate in 2026 is shifting from last year's cautious optimism to something more pragmatic, with the likelihood of renewed investment activity once again tempered by economic uncertainty and geopolitical tensions - from Ukraine and the Middle East to shifting US trade policy. Industry professionals are coming to terms with a prolonged transitional period for real estate following the reversal or moderation of historic tailwinds, including low interest rates and globalisation. All of this is happening while real estate leaders are being forced to redefine the value proposition of the asset class in the face of increasing competition from infrastructure. At the same time, the industry is adapting to long-term structural shifts. ESG remains a priority, though strategies are being refined in response to economic uncertainty. Digitalisation is accelerating, with artificial intelligence increasingly used across real estate activities. And while core markets like London, Paris, Madrid and Berlin continue to attract attention, investors are becoming more selective, focusing on cities and sectors with strong fundamentals and long-term potential.


RealEstate®のEmerging Trends in Real Estateについて
Emerging Trends in Real Estate in RealEstate®は、PwCとアーバンランド・インスティテュートが共同で発表した、不動産および土地利用業界で最も高く評価されている年間の業界展望の1つです。数百人の業界専門家からのインタビューと調査の回答を組み込むことにより、レポートは、不動産投資、開発動向、およびキャピタル・マーケッツに関する地域ごとの詳細な見通しを提供します。レポートは、南北アメリカ、アジア太平洋、ヨーロッパ、グローバルの4つのバージョンで作成されます。2003年以降に公開されたRealEstate®レポートのEmerging Trends in Real Estateはすべて、Knowledge Finderで入手できます。
ULIとPWC
RealEstate®のEmerging Trends in Real Estateは、#アーバンランド・インスティテュートとPwCの共同スポンサーです。2003年以降、#アーバンランド・インスティテュートとPwCは共同で、最も包括的な不動産および土地利用業界レポートの1つを作成しています。PwCは、158か国に広がる企業のグローバルネットワークであり、236,000人以上の人々が、保証、助言、税務サービスの質の向上に取り組んでいます。PwCの詳細については、pwc.com。